Many CEOs today run their own company, but also serve as their own brand. 

This is a natural next step for CEOs with a message to share, and a desire to inspire, educate and serve peers in their industry.

To amplify their reach and influence, CEOs should enlist the help of an assistant, serving as an Executive Promoter.

An Executive Promoter is a trusted brand ambassador and reputation manager. They drive sales, marketing, and relationship building, and speak on behalf of the executive to multiply their reach and resonance. 

Executive Promoters are a secret weapon for CEOs who need help developing thought leadership and nurturing their online and in-person relationships. 

In this episode, you will hear:

  • How the unique role of an Executive Promoter can uplevel your presence and influence as a thought leader and help you galvanize a following
  • The benefits of having separation from brand and reputation management as the business owner
  • The value Executive Promoters bring to in-person events and networking opportunities to magnify your presence
  • The metrics you need to quantify success — and practical tips for staying on the same page as your EA!

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If you’re feeling realllly generous, I’d love for you to give me a review over on iTunes. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps me out a ton!

Supporting Resources:

3 Roles Every Team Should Have (Episode 58)
What the Right EA Can Do For You: Behind the Scenes with our Client Lauren Pawell (Episode 57)
What Your 2020 Strategy Should Include: With Jessica Mae Stafford (Episode 55)
4 Small Actions That Create Big Momentum
(Episode 50)
8 Barriers to Doing What You Were Created To Do (Episode 47)  

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.

He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.

Find out more at