Building a business on your own terms is easier said than done. 

The online space for a business owner is littered with voices, gurus, experts, and thought leaders who tout themselves as the consummate experts for achieving success. 

So you try all these ideas and methodologies in your organization. But trying to chase every new fad or every best practice to come on the scene is like riding a neverending roller coaster. 

What happens when their ideas don’t pay off?

Or when you realize that after years of taking other people’s advice, you’ve built your business on the wisdom of others – rather than your own instinct or desires?

Today, I’m tackling this idea of building your business on your own terms, not what the guru says you should want and how to trust your vision for the future.

In this episode, you will hear:

  • The pitfalls of listening to gurus, influencers, and thought leaders at the mercy of our own desires
  • Neglecting to look inward in figuring out what you really want
  • Steps to discovering what you really want
  • The need to take action even in the absence of clarity
  • Redefining success to do the work that fills you up
  • Changing course no matter where you are in your journey
  • Focusing on your ideas that breed confidence

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If you really enjoyed this episode, we’ve created a PDF that has all of the key information for you from the episode. Just go to the episode page at​ to download it.

Supporting Resources:

Executives and Their Assistants: a behind the scenes look with my EA (Episode 41)

4 Small Actions That Create Big Momentum (Episode 50)

Why You Should Still Delegate Even When You Can Do It All (Episode 42)

Radical Service: How Serving Others Will Save You (Episode 77)

Change Yourself, Change Your Business (Episode 82)

Jab, Jab, Jab, Right Hook by Gary Vaynerchuk



Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.

He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.

Find out more at