Are you interested in building a business that serves a cause you’re passionate about but maybe you’re afraid to ruffle some feathers?

There is so much satisfaction in building a business that serves a cause. It changes your team. It changes your culture. It changes you as a leader.

But what if supporting what you believe in turns your clients and prospects off?

If you’re ready to discover a cause worth fighting for, this episode is for you! Today, I’m sharing the steps to integrate this into your business – all while standing your ground.

In this episode, you will hear:

  • Why it is worth building a business that serves more than you and your bank account
  • The benefits of building a business that serves more than you
  • Risks associated with building a business for social causes
  • 3 questions to help you discover who you want to serve
  • 4 steps in building a business that serves more than yourself


Subscribe and Review

Have you subscribed to my podcast? If the answer is no, I’d love for you to subscribe. Diary of a Doer is full of stories of business, some behind the scenes, and freaking amazing guests.

If you’re feeling really generous, I’d love for you to give me a review over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps me out a ton!

If you really enjoyed this episode, we’ve created a PDF that has all of the key information for you from the episode. Just go to the episode page at​ to download it.

Supporting Resources:

3 Bizarre Questions That Help You Find Your Life Purpose:

Do You Have Someone in Your Corner That Will Call The Fight? (Episode 65):

Divorce, Defeat & Deciding Differently with Mike Kim (Episode 29):

Four Qualities I look for in an EA (Episode 62):




Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.

He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.

Find out more at